Instant Gratification In Our Society

I noticed that, for the people in Brave New World, there was an obsession with the instant gratification and happiness that the "soma" gave to them. This is similar to us, in that we crave this gratification in our internet, social media, and everyday life. Everything we do is done for the happiness we'll feel afterwards. We have become the generation that is obsessed with instant rewards, to the point where we don't really care what the effects of the rewards may be. What are we paying just to go online? According to Carr, the price is the natural workings of our very brains. And even after reading his cautionary book, are we going to stop? Of course not, going online brings on too much instant gratification for us to do so. And how would we stop, if we are already hardwired to be obsessed with the internet and other kinds of technology? In this way, we are just one step closer to the World State predicted in Huxley's book, and we are fulfilling the prophecy set up by Postman in Amusing Ourselves to Death. The worst part: we are just passively accepting this. This is what shocks me the most. Though a few have attempted to point out the problems with our society and gratification, they are almost always drowned out by the majority. Perhaps we should listen a little bit more to the minority, so that we can see where we are going, and what our future may spell for us.